Amì srl was created in 2002, launching itself in the pet-food market with a range of products based on an innovative concept, and a specific and unique image.
 

From the beginning Amì demonstrated it had a unique sensitivity to the changing demands, new cultural necessities and the emergence of a new understanding of the market at a world-wide level, becoming a spokesperson and a forerunner.
 

The companion animals market, in both the food and non-food areas, is relatively recent, and has existed only for a few decades yet has quickly grown around the world, with an exponential increase of niche markets, which still have scope for further growth.
 

Along the low price (and lower quality) market, supported by multi-national companies, exists a growing market of informed and aware customers that seek products that not only posses the balance of quality and price but that satisfies the increasingly high requirements of which we become aware for our companion animals.
 

So called "companion animals" are in fact an integral part of our families, and rightly we express to them the same affection and attention that we dedicate to other family members.
 

The development of our society is creating ever more culture and knowledge in the consumer, in our case the ‘owner’ (although we do not like this word) of the domestic animal. Obviously, this is reflected in businesses in this specialized sector, that increasingly represent a category of professionals who are informed and prepared, in a position to advise and serve the customer in the best way, informing them, and offering them a increasingly large range of products, adapted and studied for the various requirements.
 

Amì joined the Camongroup, a leader in accessories in the Italian market, the company that established the market in Italy and guided it solidly for more than twenty years.
 

The union with Camon allows Amìto express in the best way those which are its carrying values: the tradition of a serious company, recognised and respected, together with the spirit of research and innovation, that ensures that the entire group always strive to be in harmony with retailers and "consumers".
 

The range of Amì products are a reflection of a company that focuses on the quality of the products and service to the customers, remaining faithful to the image of its brand: Respecting man, animals, nature.